Phat Cruize Boards is being reborn! We are the new owners and are excited to have a new vision for the company. We all skate and are artists with some awesome new ideas. We will have all the original designs available and we are also creating some new decks. We will be offering some slalom, down hill and carbon fiber decks. New graphics will be coming with all the decks. Send us any questions and we'll be glad to respond. We are considering doing custom decks from your original template designs and custom art from a variety of artists. Hope you enjoy our new adventure. .

Cruize

Check out the article published in

on August 4, 1997.

This is Mike Mayo. The owner and creator of Phat Cruizeboards. Pictured here with his Original Design.

In your opinion, Mike, what is the future of long skateboards? The sky is the limit. I don't think this is just a passing fad.

Why is that? Every month longboards are getting more and more exposure from various snowboard/skateboard and surf publications. You see, with the tremendous growth of snowboarding over the last few years, the surfer-snowboard style of clothing and attitude has grown across the country. However, most of these people can snowboard only seasonally. Also, throughout most of the country surfing is not possible. These individuals are discovering that they can have great fun on a daily basis by riding a longboard in their own neighborhood. This has lead to market expansion of the longboard in the skateboard industry. To emphasize my point further, the buyers of longboards are not necessarily traditional skateboarders. Because of this trend I have used my past years of experience as a competitive surfer and skateboarder to create a superior style of longboard.

How did you do that? Well you have to start with a great wood. That's why I use Baltic Birch. It is very strong but flexible. The key to having a great cruizeboard is the flex. This unique flex gives the rider the ability to create some very sharp turns and at the same time sustain momentum.

What do you mean? By turning the board from side to side and flexing with your body weight, you can sustain your momentum all the way down the street, or "cruise". You can't do that on most skateboards. Thats why I call them Phat Cruizeboards!

What are your plans for Phat Cruizeboards? Well, right now I am working on a couple of new models and trying to expand into more skate, surf, and snowboard shops throughout the country. That's the reason were putting up the Web site, to increase exposure. If someone wants to link their website to ours, it would be great. I would like to see a virtual mall if you will. One rad collaboration of websites consisting of snowboard and surf shops all linked together. This website would have business as well as contest information, snowboarding conditions and lots of cool action shots.




Cruize

Interested in becoming a Sales Representative for Phat Cruize Boards?

Phat Cruize Boards is looking for you!
Please email us at demello@phatboards.com for more information.